Social Media
Winning 43K Followers in Under 6 Hours
Client
Domino's
Year
2023
When Domino's challenged us to create real-time buzz, we crafted a social strategy that turned a single post into a viral conversation across India's digital landscape.
The challenge was to grow Domino's Instagram presence rapidly without sacrificing brand quality or authenticity. We needed to spark genuine engagement, not just vanity metrics.
We developed a hyper-localised content strategy paired with real-time topical posts, influencer amplification, and a carefully timed engagement ladder that turned followers into brand advocates.
