Kotak 811 needed a digital experience that matched its progressive brand positioning — modern, fast, and effortlessly trustworthy in the competitive fintech space.
The existing website felt dated and failed to communicate the ease of opening a zero-balance digital account. The UX journey had friction at every step.
We rebuilt the entire digital experience from scratch — a seamless onboarding flow, bold visual design language, and a content hierarchy that drove a 38% uplift in account sign-ups.